Overview

Cordial allows you to add a "friendly name" to your tracked links so they're easy to read in link performance reports.

Email

Add the data-crdl-key attribute to your anchor tags to name tracked links in your email messages. The custom name will be displayed in the Link Performance pane on the Message Performance page, as well as in exported link performance reports. This is useful when tracking long URLs that are hard to differentiate from one another.

When data-crdl-key is not explicitly added, the href value of your links is automatically used as the key and tracked under Link Performance.

Cordial tracks up to 500 links in a single campaign (per msID). This limit is inclusive of links with and without the data-crdl-key attribute. Links exceeding the 500 limit will not be tracked, and sending will not be interrupted.

Example link with data-crdl-key

<a href="http://example.com/shoes/womens_promo" data-crdl-key="Women's Promotion Link">Link 1</a>

Example link without data-crdl-key

<a href="http://example.com/shoes/mens_promo">Link 2</a>

The first example link will be tracked using the data-crdl-key value and the second link will be tracked using the href value:

Group similar links together

You can track similar links together using the same data-crdl-key value. This is helpful when using variables to generate unique links for every contact if you prefer to track the overall link category rather than individual unique links for every contact.

SMS & REST

Add the cordialLinks Smarty utility along with data-crdl-key to your anchor tags to name tracked links in your SMS & REST messages. The custom name will be displayed in the Link Performance pane on the message performance page, as well as in exported link performance reports.

Example link with cordialLinks and data-crdl-key

{cordialLink href="https://google.com/search?q=hotel" data-crdl-key="nicehotel" shorten="6"}

For SMS and REST, Cordial tracks up to 500 unique links per message, per day. Links exceeding the 500 limit will not be tracked, and sending will not be interrupted.

In the next article, you can learn about link appends.