Delete Contacts

Contacts can be deleted from the system via the UI or via the API.

Note that this action will permanently delete contacts from your system. To remove contacts from a list only and keep them in your system, viewing and editing a list.

Note that all contact attributes values will also be deleted by default. You have the option to retain or anonymize these values on a per attribute basis. Learn more about customizing attribute access and deletion.

Delete contacts via the UI

Delete the results of a contact search

1. In the UI, navigate to Contacts › Search Contacts.
2. Create an audience rule to determine the contacts to be deleted. Learn more about creating an audience.
3. Under the Actions menu, choose "View/Edit individual subscriber results".
   
4. Select all contacts to be deleted.
   
5. Click the delete button.
   
6. Confirm delete.
   

Delete the results of a saved audience rule

1. In the UI, navigate to Contacts › Audience Rules.
2. Select the desired audience rule by clicking on one from the list.
3. Under the Actions menu, select "Delete From System".
   
4. Confirm delete.

Delete contacts via the API

You are able to delete a single contact with the DELETE <path>/contacts/ method. Learn more about contacts and the API.