This video shows you how to create a batch message.
- Create New Message (:20)
- Build an Audience (:51)
- Subject Line Experiment (2:35)
- HTML Content (3:29)
- Scheduling a Message (5:38)
Batch messages are used for one time sends. They can be sent immediately or scheduled for a future date.
Batch messages can be sent through any available channel: email or mobile push (via Urban Airship integration).
In this article:
- Create a new message
- Schedule the message
- Build an audience
- Create the message content
- Configure goals and tracking
- Select message transport
- Send a test
- Send the message
Create a new message
- Navigate to Messages › Create New Message
- Complete new message info
- Message name - The name that will be referenced in the system.
- Tags - Used for searching messages in the system.
- Channel - Choose the desired channel.
Schedule a message
Batch messages can be sent immediately or scheduled for a future date.
Message sending can also be throttled so messages go out in batches according to audience size or max number of batches. This is useful when you are switching from another ESP and need to warm the new IP address for improved deliverability.
Choose a schedule option:
- Send immediately
- Schedule for future date
- Throttled batch sending
Build an audience
You can choose to send to all contacts or use the audience builder to filter your contacts according to audience rules. There are options to include or exclude contacts using audience rules.
Create the message content
The message content requirements will differ depending on the channel.
Configure goals and tracking
Choose whether to enable or disable link tracking for all links in the message. You are able to disable link tracking on individual links using Smarty.
Select message transport
During account creation, your account is set up with one or more sending transports. If your account has multiple sending transports, you will have the option to choose the transport for the message. To maintain healthy delivery, be sure to choose the sending transport that matches the classification that you set for the message (promotional or transactional).
Send a test
Once all required content has been completed, you can send a test to a list of comma separated email addresses by clicking the Send Test button.
Send the message
Once all required content has been completed, you are able to send the message to the audience specified by clicking the Send Message or Schedule Message button.
Once a message has been sent you can pause, resume or cancel a message send.
In the next article we will learn how to build an audience.